Šobrīd Shopify un Google Analytics integrācija nav pabeigta.
Problēma ir tā, ka nav iespējams pilnībā izsekot visiem tiešsaistes veikala notikumiem tikai pārlūkprogrammas pusē. Daži notikumi notiek Shopify servera pusē un nav pieejami Google Analytics skriptiem.
Lai labotu šo trūkumu, LittleData ir izstrādājis risinājumu visu notikumu izsekošanai gan pircēja pārlūkprogrammas līmenī, gan Shopify servera līmenī. Uzkrātie notikumi tiek nosūtīti pakalpojumam Google Analytics.
Zemāk ir tabula, kas parāda, kādas papildu priekšrocības jūs iegūsit, pievienojot LittleData lietojumprogrammu.
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Tabula, kurā salīdzināts standarta Shopify risinājuma un LittleData analītikas līmenis. Pamatdati. |
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Essentials |
Shopify |
Littledata |
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Pageviews |
✔ |
✔ |
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Exact order volumes and revenue in GA |
✔ |
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Accurate sales attribution to source of visit |
✔ |
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Support for multi-currency and country stores |
(✔) |
✔ |
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Demographics |
✔ |
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Send data to UA and GA4 |
✔ |
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Tabula, kurā salīdzināts standarta Shopify risinājuma un LittleData analītikas līmenis. Interneta tirdzniecība. |
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Ecommerce Behavior |
Shopify |
Littledata |
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Viewing products in a list |
✔ |
✔ |
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Product list view tracking as you scroll |
✔ |
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Clicking on a product in the list |
✔ |
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Product detail view |
✔ |
✔ |
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Product detail sent when a new variant is selected |
✔ |
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Product image clicks |
✔ |
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Add to cart |
✔ |
✔ |
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Remove from cart |
✔ |
✔ |
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Product social shares |
✔ |
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Checkout steps |
✔ |
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Orders |
✔ |
✔ |
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Orders sent server-side for 100% accuracy |
✔ |
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Refunds |
✔ |
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3rd party checkout attribution |
✔ |
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Shopify analytics salīdzinājums starp Shopify un LittleData |
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Customer info |
Shopify |
Littledata |
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Shopify Customer ID |
✔ |
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Last transaction date |
✔ |
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Payment Gateway |
✔ |
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Purchase count |
✔ |
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Lifetime Revenue |
✔ |
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Shopify un LittleData risinājuma efektivitāte ReCharge un Bold abonēšanas lietotnēm |
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ReCharge or Bold Subscriptions |
Shopify |
Littledata |
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User attribution |
✔ |
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Linking sales to marketing campaings |
✔ |
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Subscription type differentiation |
✔ |
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Automatic domain linking |
✔ |
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Possibility to calculate Customer Lifetime Value |
✔ |
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Possibility to calculate Subscriber Churn Rate |
✔ |
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Possibility to calculate Subscriber Purchase Count |
✔ |
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Segment sales by payment gateway |
✔ |
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Automatically pull PPC data into Google Analytics |
✔ |
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Shopify un LittleData risinājuma efektivitāte lietojumprogrammai, izmantojot UpSell un CrossSell no CartHook |
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Carthook |
Shopify |
Littledata |
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User attribution |
✔ |
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Linking sales to marketing campaigns |
✔ |
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Automatic domain linking |
✔ |
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Shopify un LittleData risinājuma efektivitāte mārketinga aktivitāšu izsekošanai no Refersion |
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Refersion |
Shopify |
Littledata |
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Track marketing revenue |
✔ |
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Tracking affiliate marketing |
✔ |
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